Archive for August, 2012

Story Time: Pentagram Turns 40

The Forty Story from Pentagram on Vimeo.

How do you measure, measure a year? Or 40? Or even 25?

Logo/identity whizzards, Pentagram, put together a really compelling narrative for their 40th anniversary. What made it so satisfying is that they managed to capture the essence of their brand, company and business and convey it in a very human way.

I’m similarly on the cusp of another important anniversary, in two weeks I Continue Reading →