The Forty Story from Pentagram on Vimeo.
How do you measure, measure a year? Or 40? Or even 25?
Logo/identity whizzards, Pentagram, put together a really compelling narrative for their 40th anniversary. What made it so satisfying is that they managed to capture the essence of their brand, company and business and convey it in a very human way.
I’m similarly on the cusp of another important anniversary, in two weeks I turn 25 years old – a cool quarter of a century. I’m still thinking of ways to celebrate that.
In the past, I’ve usually just posted a mixtape/song of original music written in the last year but I’m trying to do something different this year.
Now accepting suggestions.